19. Jul. 2010 Full steam ahead
EAE's new logo and corporate design stand for far-reaching innovations that EAE has decided on with a view to the future. These innovations affect in particular the opening up of new markets: in addition to business with its partners KBA and Goss, which of course will continue in the future, EAE is expanding its direct business. This means that EAE's innovative products can be bought and used regardless of the type and manufacturer of the press. EAE’s customer advisors are currently presenting its new trendsetting applications Softproof, V.I.P. and Loop. to printing houses worldwide.
And with regard to design, too, everything points towards the future. At the same time, however, it is clear that EAE has remained true to itself. The similarity between the old and new logo is unmistakable. And yet the new logo appears smarter and more dynamic: the upward-curving ellipse points towards a positive future for EAE. The color blue has been retained as the company color, yet the new tone is clear and businesslike, and, together with the second color black, generates a poignant and distinctive corporate identity. And EAE can afford to be self-confident: in the first six months already, the company acquired a number of new customers through direct business.
In addition to the new logo, EAE's website has been completely revised. Surf our site and see for yourself. You’ll find the latest news about the company, up-to-date information on our products, as well as brochures and datasheets for downloading.
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